Milton Keynes – Volkswagen finished 2017 as the second largest car brand in the UK. Reaching this position for the first time required a strong, dedicated and knowledgeable team across the brand’s UK Retailer network and, in its latest Gold Pin awards, the brand has recognised the exceptional contribution that individuals make across the entire business.

Awarded by Volkswagen AG, the prestigious Gold Pin was first presented in 1967. In the 50 years since, only 1,200 people in the UK have been chosen to receive one. Recently 10 more members of the Volkswagen family here became the latest recipients.

The presentation ceremony in London and was hosted by Director of Volkswagen UK, Alison Jones; Head of Operations, Rod McLeod; and Head of Service and Parts, Kevin Rendell.

Among the recipients was Malcolm Ingram, who joined Volkswagen as an apprentice mechanic in 1985 and worked his way up to become Managing Director of Ingram Motoring Group in 2010. David Lloyd received a Gold Pin for providing excellent customer service and for being the top salesperson at Hayselden Barnsley Volkswagen for 15 years.

Tim Lavender, of JCT 600 Sheffield, was awarded a Gold Pin for working on over 50,000 Volkswagen vehicles without a single return to the workshop. Andy Marshall from Warrington Volkswagen was recognised for the time he spends with each customer and for taking an active role in bringing new team members on board.

In the Sutton Coldfield Volkswagen business for 29 years, John Reddin received a Gold Pin for selling more than 6,000 cars and for embracing the brand’s award-winning Blended Retail technology. Noreen Coid at Walkingshaw Volkswagen was recognised for building trust and rapport with customers, and Nick Wells for helping Alan Day Hampstead to feature in both the top 20 Volkswagen Retailers and the top three for customer satisfaction over the past three years.

The tenth Gold Pin was presented to Kevin Rendell, who has been with Volkswagen Group for 25 years and started his career as an apprentice at Caffyns on the south coast. He is now Head of Service and Parts at Volkswagen UK’s head office in Milton Keynes.

Gold Pin 2017 winners:

Malcolm Ingram Managing Director of Ingram Motoring Group
David Lloyd Sales Manager at Hayselden Barnsley Volkswagen
Tim Lavender Master Technician at JCT 600 Sheffield
Andy Marshall Business Manager at Warrington Volkswagen
John Reddin Sales Executive at Sutton Coldfield
Noreen Coid Service Reception Manager at Walkingshaw Volkswagen
Nick Wells Brand Manager at Alan Day Hampstead
Ian Purdie Brand Manager at Western Volkswagen (Edinburgh East)
Lee Mitchell Aftersales Manager at Sinclair Volkswagen Cardiff
Kevin Rendell Head of Service and Parts at Volkswagen UK
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